The Good Mixed Words

Longa vida ao modernismo brasileiro!
Natacha Cortêz, The Good Life, April 1, 2026
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Long Live Brazilian Modernism!

Bossa Furniture, Etel and Mercado Moderno are three galleries positioning Brazilian authorial design as both cultural identity and a growing economic sector.

Bossa, founded by Isabela Milagre in 2017 in New York, specializes in the restoration and export of original modernist furniture, and recently opened a 1,000 m² space in São Paulo's Bela Vista neighborhood — inaugurated during SP-Arte — combining a restoration workshop, studio, office and archive.

Etel, founded in 1985 by Etel Carmona, preserves and re-edits names such as Joaquim Tenreiro, Jorge Zalszupin, Oscar Niemeyer and Lina Bo Bardi, with operations also in Milan. "Our commitment is to permanence, quality and historical relevance."

Mercado Moderno, founded in 2001, emerged from the need to research and correctly attribute Brazilian design pieces from the 1940s to 1970s that circulated without proper recognition. "We are not interested only in formal innovation, but in the construction of a solid trajectory."